Sourcing essentials
A useful product brief, in six details
Share your requirements with your manufacturing partner to discuss feasibility, samples and a quotation.
Product, market and quantity
Identify the product category or preferred model, the countries where it will be sold, and your estimated initial quantity. A range is useful if your purchasing plan is still developing.
Customization, timing and requirements
List essential branding or product changes, your target launch date, and any testing or documentation requirements. Separate essential requirements from preferences so trade-offs can be discussed.
Use the brief to start a conversation
Ask for written confirmation of the offered scope, sample arrangements and quotation assumptions. Minimum quantities, development costs and lead times depend on the model and project.